PRESENTATION
The School of Tourism of the University of Zaragoza is a private school which is part of the University of Zaragoza. Our students are officially registered with the University of Zaragoza. At present, the School of Tourism offers the Degree in Tourism from the University of Zaragoza. It is the only academic centre of the University of Zaragoza specialising in teaching the Tourism Degree. All the courses are adapted to the European Higher Education Bologna Process.
Our school was founded in 1964 by Fernando Casamayor. It has always been the reference for Tourism teaching in Aragón. The Fernando Casamayor Foundation is the owner of ETUZ (Escuela de Turismo Universitaria de Zaragoza) and it is a non-profit entity that cooperates with the Confederation of Enterprises in Aragon (CREA) and The Spanish Confederation of Small and Medium Enterprises (CEPYME).
LOCATION
The University School of Tourism in Zaragoza is located in the historic centre of the city, less than five minutes from Plaza España and Plaza del Pilar (important hallmarks of the city).
Address: Plaza del Ecce Homo, nº 3.
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ACADEMIC INFORMATION
To understand the following academic information, please read carefully the following information on the ECTS credit system:
European Credit Transfer System (ECTS Credit): a credit is a unit that gives weight to the value, level or time requirements of an academic course taken at the university. The ECTS credit recognises the effort made by each student to pass the subject, attendance at lectures, hours dedicated to study, academic work, seminars, projects, the preparation and completion of exams.
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Introduction to Economics
This course allows us to understand basic principals which should be of use in properly interpreting the current environment. We will study from the behavior of an individual market to the largest Economic Policies (Monetary and Fiscal Policy).
Statistics and Financial Management
This course consists of two parts. The first part introduces basic concepts of descriptive statistics as well as the utilities of the index numbers and temporal series in the tourism sector. In the second part, the students will learn about the financial management of a company.
English Language
The aim of this course is to make students develop and improve their language skills: Reading, Writing, Speaking and Listening.
Introduction to Law
Students will start to gain a general knowledge of Spanish law, especially of rights in their different civil status (capacity, personal rights, inheritance, matrimonial property regimes), as well as in the field of contracts and obligations.
Tourism and Territory
In this course, students will learn the main physical and human delimited geographical constraints and how to organise and differentiate the major tourist areas and major tourist destinations in the world.
Organisation and Management of Tourism Enterprises
This course is an introduction to the economy of a company. The aim of this course is to acquire some general knowledge about the direction and management of tourism enterprises.
Tourism Marketing
This course will introduce students to the commercial area of a company. They will analyse the environment of marketing companies and the traditional variables in marketing management (price, product, distribution and communication), all this applied to tourism enterprises.
French or German Language
Students can choose between these two languages. The aim of this course is for students to acquire the basic knowledge of the language, both oral and written. The course includes grammar and communicative and lexical contents.
Heritage Resources
Different types of natural and cultural heritage (tangible and intangible) and laws that protect them from destruction. The last topic is dedicated to analyse the strategies of promotion of such resources.
Sociology for Tourism
This course is designed to allow students to learn about the sociology of tourism: motivation of tourists, impacts of tourism, methodologies….etc
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French or German for Tourism I
Students will learn French or German for Tourism. All the topics deal with hotels (characteristics, category, type of rooms, staff, services and facilities), bookings, cancellations, phone messages. Also, means of transport, information for customers, tickets etc.
IT (Information Technology) applied to Tourism
Technology plays an important role in the hospitality and tourism industry and allows continuous communication and streamlines the guest experience.
Accounting
Understanding and analysing the fundamentals of financial accounting and the role it plays as an information system for decision-making in the company. It demonstrates the different economic and financial actions that may arise during the development of tourism enterprises.
English for Tourism I
Professional English for communication in the world of hotels: check-in, check-out, information…..
Social Research Techniques
Practical methods to design a social investigation project focused on tourism.
English, French or German (B1)
To obtain your degree in Tourism it is mandatory to reach level B1 (in line with the European Common Framework of Reference for Languages) in one of these foreign languages: English, French or German.
It will be validated by the University of Zaragoza if you have a diploma (level B1 or higher) issued by an official institution or if you have passed the language in the first three years and obtained 18 ECTS.
Economic Structure and Tourism Policy
This course aims to teach an understanding of the economic reality of the national and international tourism industry, allowing an overview of economic policy for the promotion, development and regulation of the Tourism sector.
Art History
This course is designed to teach the evolution of the different artistic styles from prehistoric times to the present Western world.
Commercial and Labour Law for Tourism
The aim of this course is to develop new entrepreneurs by providing knowledge of different types of companies and their operations, related to the labor sphere: contractual arrangements, rights and duties of employees, causes of compulsory redundancies, wrongful dismissals etc
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English for Tourism II
Learning English to communicate in a professional tourism environment: complaints, apologies, talking on the phone, writing letters/emails, tour operators and guides, tourist information.
Administrative Law for Tourism
The aim of this course is to introduce laws applicable to the relationships between citizens and public administrations. We will also analyse the current tourism legislation to be applied to the different types of tourist accommodation.
Analysis of Regional Tourism Resources
This course allows students to make a complete territorial analysis of a tourist destination and its resources through GIS. In addition, it deals with the geographical analysis of the resources and tourist destinations in Spain, through their main natural spaces, coastal, rural and urban areas.
Market research
This course implements the concepts studied in the course Tourism Marketing (1st year). Specifically, students will study the tools and instruments that allow companies to react to problems that may arise in their business activities.
Production Operations and Processes
This course is used to gain knowledge of the different processes that take place in the various companies within the tourism sector, allowing students to gain an approach to the labour sphere of all types of companies in the Tourism sector.
French or German for Tourism II
Students continue learning French or German for Tourism: hotels and restaurants, specific vocabulary, the profession of tourist guide etc.
Analysis of Tourism Development
This course is designed to introduce students to the monitoring and forecasting of Spanish tourism activities. The final aim is to be able to prepare a report on tourism trends.
Tourism Planning and Regional Management
Students will acquire the skills and knowledge needed to design a territorial plan of a tourist destination. Students will also learn about the main instruments of territorial management and tourism, paying especial attention to Aragon (our region).
Human Resources Management
This course introduces students to all aspects of human resources: recruitment processes, performance appraisal, compensation policies or continuous staff training.
Financial Management
This course is designed to provide a conceptual and theoretical framework for a real understanding and appreciation of many aspects of the financial sector, including financing and investment decisions.
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Strategic Management
The aim of this course is that students get to know the basics and tools of strategic management, integrating the knowledge acquired in previous years and implementing everything in a tourism company.
Work placement
This consists of undertaking a temporary post as part of your course of study, in order to get practical training and experience. A work placement of at least 400 hours is required, in accordance with the established learning and training project
Final degree project
This consists of a written essay and defense before a jury, where the student must show their knowledge of the whole tourism concept learned throughout the 4 years. The subject and the tutor can be chosen by the student.
Optional subjects:
Communication and Public Relations
History of public relations and how they are currently carried out using Social Networks (Facebook, Twitter and WordPress …)
Marketing and Quality of Tourism Destinations
This course will study tourist destinations from the perspective of marketing, applying the concepts studied in Tourism Marketing (1st year) and Market Research (3rd year).
Moreover, students will concentrate on the importance of quality as the key tool in the successful management of tourist destinations.
Sustainable Tourism Development
This course gives the necessary knowledge to implement the principles of sustainability in tourist destinations and companies. To do this, students will use methods of assessing the sustainability (Environmental Impact Assessment, Audits, Labels and certifications, etc.).
Tourism Sectors and Economy
With this course students will get to know the main tourist agents and will assess the implication of each one in the economic development of a given territory.
Tourist Recruitment and Labour Risk Prevention
This course will show students all kinds of contracts related to tourism, with special emphasis on tourists as consumers. It will also introduce different concepts of labour risk prevention in the tourism industry.
English for tourism III
Acquisition and enhancement of communication skills in the professional field, listening skills and specialised tourism vocabulary will be the main aim of this course. It is advisable to have a B2 in English to choose this subject.
French for tourism III
To enrol on this course, a medium to high level of French is required. It is a practical subject. Students will do debates, talk about current affairs in France, listen to songs by French interpreters, see films in original version.. all to strengthen oral expression and interaction.
Domestic Tourism
In this course, students will study the growth of tourism in the Spanish hinterland (as opposed to traditional sun and beach destinations) in the last decades, looking for the causes and political, social and economic consequences of this phenomenon.
Cultural and Natural Heritage in Aragon
In this course, we will study the evolution of different artistic periods in the region of Aragon. To choose this course, you must have previously studied Art History (Artistic Styles) in the 2nd year.
Business Organisation and Accommodation Services
This subject aims to teach students the real organisation of the different accommodation services, especially hotel companies, as they constitute a very important part of the tourism product.
Psychosociology applied to Tourism
Brief introduction to psychology, which is new to the students of Tourism, with special emphasis on tourists´ motivations, depending on their personality and based on variable factors.
Spanish Tourist Routes through Art
In this course, we will study different monuments, World Heritage sites in Spain, and elaborate tourist routes of any kind of art (monumental, music, urban.. etc.).
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PRACTICAL INFORMATION
Access to the complete academic plan on the following link: http://titulaciones.unizar.es/turismo/cuadro_asignaturas.html
At the beginning of each semester, we will publish the class timetable/schedule.
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- Classroom 11 y 12: 1st floor
- Classroom 21 y 22: 2nd floor
- Classroom 31 y 32: 3rd floor
- Classroom 33 (computer lab): 3rd Floor
- Classroom 44 (computer lab): 4th Floor
- Secretary´s Office and Concierge: Ground floor
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[quote align=»center» color=»#COLOR_CODE»]If you have any question or doubt, please contact the following department[/quote]
The University School of Tourism has an organization in which each department is responsible for a specific area. We will show you where you should go, according to the nature of your question or complaint.
For better service, we recommend you to request an appointment, by e-mail.
Management Team
College Dean: Nicolás Guillén
Email: nicolasg@unizar.es
Office: Ground floor
College Administrator and General Secretary: Pilar Góez
email: pgc@unizar.es
Office: 4th Floor
Responsible for administration and services: Secretary’s office, library, concierge and financial matters. If you have any financial problem, please contact her.
Degree Coordinator: Lara Íñiguez
E-mail: laraib@unizar.es
Office: 4th Floor
Responsible for issues relating to teaching organisation, schedules, examinations and distribution of subjects. If you have any academic problem, please contact her.
Coordinator for International Relations and Work Placements: Carmen Aznárez
E-mail: caznarez@unizar.es
Office: 4th Floor
Responsible for the management of Work Placements, both curricular (Practicum) and extracurricular; national mobility programmes (SICUE) and international (Erasmus, Americampus, China exchange programmes…etc).
Secretary’s Office
Alina Tutyk and Remedios Berenguer
Office: Ground Floor
General information, certificates, questions about registration, prices, credits, validations, calls for exams, rules of permanence, special subjects (B1), optional subjects (4th year)…etc
Library
Raquel Fernández
Location: Ground Floor
Place to read and study during the opening hours of ETUZ. Schedule for enquiries and book lending service: from 9:00am to 13:00pm.
Concierge
Clemente López
Location: Ground Floor
If you need information about the ETUZ, have problems with vending machines, wifi or photocopies (Bonocopias), please go to him for help or advice.